Spartan Blades

Primary Services: UI/UX Design, CRO, Technical SEO, Performance Optimization

CLS on Desktop

CLS on Mobile

Healthy URLs Increased

The Background

Spartan Blades is a respected high-performance knife manufacturer known for precision, durability, and uncompromising quality. Trusted by professionals, outdoor enthusiasts, and collectors, the brand’s products are built to perform in demanding conditions.

As the company’s digital presence continued to grow, its website needed to deliver the same level of performance and reliability customers expected from its products. A strong online experience was essential to support product discovery, customer engagement, and long-term growth.

The Challenge

While Spartan Blades’ desktop site performed well, the mobile experience was inconsistent. Layout shifts created usability issues that disrupted browsing and purchasing, particularly on smaller screens.

Cumulative Layout Shift (CLS) remained a persistent issue, preventing the site from consistently meeting “good” Core Web Vitals benchmarks. These performance challenges introduced friction for mobile users and limited the site’s overall optimization potential.

The Results

Spartan Blades now delivers a faster, more stable experience across devices. Layout shifts were eliminated, bringing CLS into “good” Core Web Vitals thresholds and significantly improving mobile usability. The result is a smoother customer journey, stronger site performance, and a technical foundation built to support continued growth.

Healthy URLs

CLS on Desktop

CLS on Mobile